Internet Marketing
Worldwide Exposure
In today's market it is critically important to maximize exposure for your home in all arenas of marketing especially the internet. At Jensen And Company we have a comprehensive plan to successfully market your home.
Sotheby's International Realty network & Sotheby's Auction House
Simply Unique Sothebysrealty.com is the leader in luxury real estate online & will showcase your property in a light consistent with the beauty & distinction of your home. By utilizing superior photography, state-of-the-art functionality & enhanced property profiles, we deliver a premier luxury real estate experience to those who seek extraordinary homes.
Showcasing your home in an exceptional manner, unlike any other real estate web site
We like to refer to the visitors of sothebysrealty.com as "Connoisseurs of Life" and we know that they want to search properties not only by location, but also by their desired lifestlye & unique amenities.
Many Features Including:
Enhanced Property Photography - up to 20 full-screen photos powering a distinctive property slide show.
Search by Lifestyle - because your home is more than the number of bedrooms & bathrooms.
Unique Amenities - highlight what makes your home different & unique.
Guided Search & Navigation - best of breed search technology guides the consumers to your home via type ahead search, guide navigation techniques, & property postcard viewing.
Microsoft's Virtual Earth Mapping - map your property & relevant amenities & points of interst close to your home using satellite & "bird eye" technology**
International Reach & Functionality
Worldwide Property inventory - we receive significan international traffic becuase it houses all our international properties, offices & sales associates.
Currency Conversion - international buyers can view & search for your property in their own currency.
Language Translation - enables consumers to view our website in multiple languages including French, Spanish, Italian, Japanese, Chinese, Russian & German.
eGallery is a distinctive marketing tool providing maximum global exposure. The Sotheby's International Realty eGallery is a real time, dynamic property slide show designed to provide worldwide reach to your property. eGallery is displayed on flat screen televisions in Sotheby's Auction House locations & Sotheby's International Realty Offices around the world. Your property may* be displayed with a large photo, property location, price & link back to your listing on sothebysrealty.com
The Sothebys.com home page banner & email Campaign. Unrivaled access to the Auction House's most discerning clientele! Home Page Property Banner - Your property may be eligible to receive placement on the home page of the Sotheby's Auction House web site. Featuring a photo of your home, key property details & a direct link to your listing. Email Campaign - Your home may also receive additional exposure to some of the most qualified buyers & sellers around the world via our sponsorship of opt-in-email campaigns sent out to registered users on sothebys.com
Search Engines/Portals
Effectively using search engine marketing to generate qualified interest in your home. Search Engine Optimization & Search Engine Advertising allows us to maximize the exposure & leads to your property.
Google is the #1 global internet search provider with 706 million monthly visitors.
Yahoo draws nearly 500 million visitors each month.
MSN receives just under 1 billion searches per month.
Ask.com represents 4.7% of all internet searchs worldwide.
Real Estate Search & Content Partners
We have a distributed online marketing campaign that is carefully managed to get the best results. Sotheby's International Realty advertises in places that generate qualified leads including :
RealEstateJournal.com is an award-winning website receiving over 2 million page views each month.
Trulia.com is the fastest growing real estate Web site in the U.S. with nearly 3 million montly visitors & growing.
Yahoo! Real Estate is the #1 destination online for real estate consumers.
Google is the most-used search engine for researching & purchasing real estate information & services.
NYTimes.com/RealEstate is proclaimed the best address in real estate, logs over 27 million page views per year.
GreatHomesandDestinations.com reaches an affluent audience representing a mean household income of 287K.
IHT.com draws 5.1 million unique users per month worldwide.
FrontDoor.com combines HGTV contect & national listings for a unique search experience.
OpenHouse.com is a leading search destination for open houses on the internet.
Cyberhomes.com & AOL Real Estate deliver one of the most engaged audiences of real estate users online.
SummitSothebysRealty.com
Jensen and Company will make information on your property available on our local website summitsothebysrealty.com & promote it online 24/7 with lifestyle & unique amenities searches highlighting those features that make your property special & unique.
Exclusive Partnership
"The Business of Extraordinary Living"
Unique, exclusive partnership with The Wall Street Journal throught the The Business of Extraordinary Living microsite. This mircosite positions our brand front and center to more than 40 million visitors of The Wall Street Journal's digital network each month. And with an 89% increase of international traffic to their website, our relationship with WSJ provides yet another matchless, superior opportunity to market your home globally.
Delivering a highly loyal & engaged global audience of influencers
Our partnership with The New York Times provides the ability to develop custom and dominant opportunities to create brand awareness and drive qualified leads to the listings represented by our network. This strategic partnership represents several unprecedented & exclusive online opportunities that allow the Sotheby's International Realty brand to intergrate directly with the New York Times' editorial content and position the homes our network represents front and center to an audience of nearly 30 million monthly unique users worldwide.
